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      <image:title>Blog - All In or Falling Out: The Sponsorship Story of Pride Toronto 2025 - Make it stand out</image:title>
      <image:caption>Crest toothpaste activation at Pride Toronto.</image:caption>
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      <image:title>Blog - All In or Falling Out: The Sponsorship Story of Pride Toronto 2025 - Lola B. is the founder and Chief Strategist of LuLo Events, helping corporations, individuals, and organizations create strategic sponsorship and marketing opportunities. She writes colorfully about sponsorship, community, and culture, and where they intersect.</image:title>
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      <image:caption>Pride Toronto’s All In Campaign.</image:caption>
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      <image:title>Blog - All In or Falling Out: The Sponsorship Story of Pride Toronto 2025 - “As major corporations across North America retreat from their commitments to diversity, equity, and inclusion (DEI), SEIU Healthcare is stepping forward. Representing over 65,000 healthcare workers in Canada, the union is proud to become an Official Sponsor of Pride Toronto 2025 with a $50,000 contribution, reaffirming its unwavering support for the 2SLGBTQIA+ community.”</image:title>
      <image:caption>Press release from SEIU Healthcare.</image:caption>
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      <image:title>Blog - All In or Falling Out: The Sponsorship Story of Pride Toronto 2025 - Make it stand out</image:title>
      <image:caption>Kojo Mdoeste. Photo courtesy of Radio-Canada.ca</image:caption>
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      <image:title>Blog - All In or Falling Out: The Sponsorship Story of Pride Toronto 2025 - Make it stand out</image:title>
      <image:caption>Bubly’s social media post, as proud sponsor of the 2025 festival.</image:caption>
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      <image:title>Blog - All In or Falling Out: The Sponsorship Story of Pride Toronto 2025 - Make it stand out</image:title>
      <image:caption>Pride Toronto.</image:caption>
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